Freddy Cloud

Frederick (“Freddy”) Cloud has had a passion for all things electronic since he “accidently” caused the class Commodore PET to malfunction in 8th grade. “I swear. I didn’t do it on purpose” He was quoted as saying to a very unhappy computer teacher... Read his full bio

LG’s New G2 … all business up front, party in the back

phone15Let’s face it … unless you know exactly which one you want, walking into your friendly neighborhood cellular joint and picking an Android phone isn’t a simple task. Sony, Samsung, HTC, Motorola … almost everyone is making a phone that has Android as its base operating system with their “spit and polish” on the top. It’s getting harder and harder for companies to differentiate from one phone to the other. Sure, some have bigger screens than others, some do fancier tricks than others (I’m looking at you, Samsung), and some just out and out look better than others, but unless you already have a favorite manufacturer, a specific need, or did your research, how do you chose? What makes one phone different than the other? Well, it seems that the brains at LG had the conversation amongst themselves, and came up with an interesting way of using their latest flagship device, the G2.

First, let’s get the specifications out of the way. Believe me, it’s no slouch. Warning … geek-speak to follow:

  • Processor: 2.26GHz Qualcomm Snapdragon™ 800 featuring a quad-core CPU
  • Display: 5.2-inch Full HD (1080 x 1920 pixels, 423 pixels per inch (ppi))
  • Memory: 32GB or 16GB
  • RAM: 2GB
  • Camera: Rear 13.0MP with optical image stabilization (OIS) / Front 2.1MP
  • Battery: 3,000mAh
  • Operating System: Android Jelly Bean 4.2.2 

So it’s just as powerful as the other flagship Android phones on the market right now (Samsung Galaxy S4, HTC One). And when I first saw and read about the device, my initial reaction was “So they copied Samung”. But no, that wasn’t “exactly” the case. So other than their customized user interface, what did LG do differently than the others?

This: g2-5

See that doohickey? That’s on the BACK of the phone. That’s how you control the phone’s volume, a quick launch for the camera and how you power the phone up. And it’s on the BACK of the phone. Not the top, not the side … the back. There are no volume controls on either side, nor a power button on the top or the side of this device. Why? LG’s logic is that moving the main buttons to the back of the phone gave users more control since this was where individuals’ index fingers are naturally located. Their researchers also found that moving the buttons resulted in fewer dropped phones when adjusting the volume while talking. So there appears to be some method to the madness. Will it translate into a better phone experience? LG thinks so. I’ll see once I get my hands on one and test it out. Stay tuned …

Talk to you soon!

Freddy C.

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